Managing your career today is different and you must conduct your job search smartly or you’ll be wondering why you didn’t get the job offer! You’re likely to get beat for the best jobs every time unless you start doing things differently.

In order to solve this issue,[private] it’s important to for me to back up a step.

People often ask me to help them improve their careers.  I usually ask them this question. “Are you willing to make changes and be flexible?”  If they say “yes”, I may continue on, if they say “no”, the discussion is over.

In most cases, I get a “yes” answer to which I then ask them to change something that I’ve observed about them.  For example, in one case I asked the person to shave his beard (which by the way was very professionally maintained).  He responded, “I’ve had this beard for the past 8 years and I’d feel completely naked without it.  I won’t do that.”

Discussion over- right then and there!  I really didn’t care whether he was willing to shave off his beard.  It had nothing to do with helping him manage his career.  I just wanted to test his open mindedness to change.  Most people will say they want to change, but they really won’t consider what they really need to do.

Change requires learning and unlearning or you really haven’t changed at all.

Change requires how you “brand” yourself in today’s world. Today the Internet and social networking have made it easier than ever to sell brand “you.”  But this is not a “do it yourself” job, or at least it shouldn’t be.

Don’t take my word for it.  Here are a couple of recent articles on the subject on CNN.  Enjoy the articles from CNN. Very informative.

Me 2.0: Branding Yourself Online By Mark Tutton, CNN

Digital Dirt can Haunt your Job Search By Rachel Zupek CNN

Stop wondering why you didn’t get the job offer

If you would like to position yourself for opportunities for the rest of your career, build a powerful reputation based on your expertise, be recognized as an authority in your industry or in your functional area, I have the solution.  I have a strategic alliance with an organization that works with you personally to achieve all the objectives in the articles

Today’s paradigm for driving a successful career in this digital era is changing at warp speed. In order to survive, you must adapt. Executives who are selected for leadership positions or who want to advance through their companies, have demonstrated that they are state-of-the-art, possess a commanding presence on the internet, and are digitally savvy.

Contact me today and get some information.  Are you really ready for change so you never have to wonder why you didn’t get the job offer?[/private]